Less Than Zero
A book redesign for Less Than Zero. “Disappear Here” faintly visible in middle of cover, a line and concept taken from the book, was screen printed in metallic yellow. I for this to only be noticeable upon the viewer’s interaction with the book. Bret Easton Ellis is a popular author whose name alone sells his work. By utilizing large, eye-catching typography on his name, this design produces sales.
